Phil Brown decided that nobody could get the message through to the players quite like big Jezza. Apparently Phil Brown and Jeremy Kyle are good friends - they are also the answer to "the two people you would least like to have a pint with?". Jeremy is normally utilised for shouting at 17 year-olds who live on the dole, smoke an ounce a day and have ten children.
I'm not sure I could take a telling from Jeremy Kyle, he is perhaps the smarmiest and most smug human being on the planet - after Phil Brown. I bet he spends at least one hour a day sitting in a small room without windows, watching reruns of his show whilst smelling his own farts.
Whatever he said obviously didn't work as Southend lost 1-0. Jeremy has sent all the players to go and see his super counsellor super-hero friend Graham to try and work on being less shit.